Ecobank Nigeria has said it is partnering Ultima Studios on the Lions’ Den TV reality show to further its aspiration to support entrepreneurs who have good business ideas but need to raise funds for advancement.
This was disclosed in a statement on Monday titled ‘Lions’ Den Reality TV show set to empower businesses in Nigeria’, which stated that other bodies were also partnering in the initiative.
It stated that entrepreneurs and innovators with creative ideas looking to redefine the business landscape in Nigeria would have the opportunity to realise their dreams through the upcoming business reality show.
The statement said, “The reality show which is known as Dragons’ Den and Shark Tank in the UK and USA respectively will give bold and passionate entrepreneurs the opportunity to pitch their businesses or ideas in the Lions’ Den, a business reality TV show brought to you by the producers of Who Wants To Be a Millionaire and Project Fame West Africa, Ultima Limited;
“With the support of gold sponsor, Ecobank Nigeria, silver sponsor, Chapel Hill Denham, and Bronze sponsors, Development Bank of Nigeria and the Bank of Industry, with the Lagos State Internal Revenue Service as strategic partners.
In his remark regarding being a gold sponsor of Lions’ Den, the Managing Director, Ecobank Nigeria, Mr Patrick Akinwuntan, said, “The SMEs and entrepreneurs in the country are looking for viable partners that will help them build sustainable businesses.
“Our customers have become more discerning, they are not looking for any partner, but the right partner – one that is not just providing financial support but is investing in their growth.
“This is what Ecobank represents. We have been supporting SMEs because we recognise them as the engine of growth of any economy. And we do know too that the COVID-19 pandemic has spurred growth in entrepreneurship in Nigeria, creating an even bigger market opportunity. This TV show will further create more entrepreneurs.”
The Chief Executive Officer, Chapel Hill Denham, Mr Bolaji Balogun, said his company was pleased to support Lions’ Den, adding that the series would not only provide great entertainment and education but also have an incredible impact on Nigerian entrepreneurship.